Discover India’s Most Beautiful Crafts &
Their Unique Stories


Featured Article
  • The Art of Tarakashi: Heritage Craft for Modern Celebrations 

    Long before machines hummed and factories filled the skyline, there was a land where beauty was shaped not by force, but by fingers patient, steady, and devoted. This land was Cuttack, in present-day Odisha, a place cradled by rivers and known to poets as the “Silver City.” 

    But the story of Tarakashi, the delicate art of silver filigree, doesn’t begin in Cuttack. It begins much earlier centuries ago along bustling ancient trade routes. 

Latest Articles
  • Saree is India: Magical Six Yards of Festivity 

    Saree is India: Magical Six Yards of Festivity 

    From chic LBDs to flowy anarkalis, silk kurtas to tulle gowns—your wardrobe might have it all, but when the festive season rolls in, nothing compares…

  • Celebrating National Handloom Day

    Celebrating National Handloom Day

    Handloom is more than just textiles; it represents the many threads of our craft culture- our history, traditions & legacy!  Did You Know? The Indian…

  • The Art & Soul of Kalamkari

    The Art & Soul of Kalamkari

    It was a sun-drenched afternoon in Andhra Pradesh, where the heat danced off the pavement and the air was thick with the scent of blooming…

  • Tie-Dye: A Color Explosion! 

    Tie-Dye: A Color Explosion! 

    Imagine yourself in a vibrant workshop, surrounded by swirling colors & boundless creativity, where each fold, twist & dye bath holds the promise of a…

About Jaypore

India wears her beauty in the colorful textiles, breathtaking ornaments & inspiring stories that come alive in the streets. There is magic in the hands that work the loom, in the eyes that pore over a needle, in the brushstrokes that paint life. And yet few things can sum it all up, can capture the essence in a box. At Jaypore, we have begun a fascinating journey, a humble attempt to bring India a little closer to the world. Dedicated to creating a unique interpretation of age-old crafts, we partner with artisanal communities, textile designers, independent artists (and the occasional maverick) to showcase a new, contemporary design language that comes from India and belongs everywhere on the globe. We believe in sharing stories & celebrating how each handmade products can come to represent something much bigger than itself. Travelling to the colorful corners of this fascinating country, we curate unique & exclusive collections that represent India’s finest craft-based designs, so that you can savor the delightful treasures at leisure, with us. Immerse yourself in the beauty of India. Shop for handmade Apparel, Jewelry, Home Furnishing, Home Decor & More.