Discover India’s Most Beautiful Crafts &
Their Unique Stories


Featured Article
  • The Story Behind Your Jewels: How Every Piece Holds a Legacy 

    To understand Indian jewelry is to understand these worlds; the people, processes, and beliefs that shape every piece long before it is worn. Rooted in geography, shaped by history, and refined by generations of artisans, India’s jewelry traditions are as diverse as its landscapes.

    Each region developed its own techniques, materials, and motifs, influenced by local beliefs, royal patronage, and everyday life. Together, these crafts form a living map of India’s cultural legacy, where every ornament tells a story of where it comes from and the hands that brought it to life.

Latest Articles
  • Noori

    Noori

    Ethical and sustainable fashion lies at the heart of Jaypore’s ethos, and with Noori, our freshest collection of Ajrakh printed separates, we have taken this…

  • Meraki

    Meraki

    Bright hues, tassels, and carefree silhouettes characterize ‘Meraki,’ Jaypore’s newest capsule of embroidered cotton separates. Crafted especially for the wandering soul, these are the pieces…

  • Urvashi

    Urvashi

    Using a variety of blocks to create just one motif, an artisan’s deft hands illuminates a simple piece of Mulberry silk with delicate floral and…

  • From House To Home In Just A Few Clicks

    From House To Home In Just A Few Clicks

    That yellow ikat rug you brought from Bali, those dhokra dancers a dear friend gifted to you, your mom’s set of silver frames or that…

About Jaypore

India wears her beauty in the colorful textiles, breathtaking ornaments & inspiring stories that come alive in the streets. There is magic in the hands that work the loom, in the eyes that pore over a needle, in the brushstrokes that paint life. And yet few things can sum it all up, can capture the essence in a box. At Jaypore, we have begun a fascinating journey, a humble attempt to bring India a little closer to the world. Dedicated to creating a unique interpretation of age-old crafts, we partner with artisanal communities, textile designers, independent artists (and the occasional maverick) to showcase a new, contemporary design language that comes from India and belongs everywhere on the globe. We believe in sharing stories & celebrating how each handmade products can come to represent something much bigger than itself. Travelling to the colorful corners of this fascinating country, we curate unique & exclusive collections that represent India’s finest craft-based designs, so that you can savor the delightful treasures at leisure, with us. Immerse yourself in the beauty of India. Shop for handmade Apparel, Jewelry, Home Furnishing, Home Decor & More.