Discover India’s Most Beautiful Crafts &
Their Unique Stories


Featured Article
  • Kantha Embroidery:    Upcycling Before It    Was A Trend  

    It is one of the most recognised forms of hand embroidery in India. Originating in the eastern states of West Bengal and Bihar, the roots of Kantha embroidery stretch back over 2,000 years. 

    It began as an act of resourcefulness, where women in rural Bengal would layer worn out sarees and dhotis and stitch them together to create warm, usable quilts for their households. Nothing was wasted. Every scrap of cloth was given a second life through needle and thread.

Latest Articles
  • In a New Avatar: Dhokra Art

    In a New Avatar: Dhokra Art

    Who would have imagined fusing Brass and Rock together would create something so beautiful. Presenting Rock Dhokra by Devrai Art Village. Brainchild of Mandakini Mathur,…

  • Forgotten Recipes – Share & Win!

    Forgotten Recipes – Share & Win!

    The smells have wafted across grandma’s kitchen and the years alike, warm and luring, always so reassuring… They were just the same when mama attempted…

  • How to Accessorize your Saree?

    How to Accessorize your Saree?

    Listen up saree fanatics! Whether its bold Baroque or opulent brocade, ornate details or simple designs, add a touch of elevated elegance to any saree…

  • Reborn: Recycled Designs for a Sustainable Lifestyle

    Reborn: Recycled Designs for a Sustainable Lifestyle

    Gudri is a fine layered coverlet which was originally created in Gujarat by putting together patches of fabric, usually old saris that were carefully saved…

About Jaypore

India wears her beauty in the colorful textiles, breathtaking ornaments & inspiring stories that come alive in the streets. There is magic in the hands that work the loom, in the eyes that pore over a needle, in the brushstrokes that paint life. And yet few things can sum it all up, can capture the essence in a box. At Jaypore, we have begun a fascinating journey, a humble attempt to bring India a little closer to the world. Dedicated to creating a unique interpretation of age-old crafts, we partner with artisanal communities, textile designers, independent artists (and the occasional maverick) to showcase a new, contemporary design language that comes from India and belongs everywhere on the globe. We believe in sharing stories & celebrating how each handmade products can come to represent something much bigger than itself. Travelling to the colorful corners of this fascinating country, we curate unique & exclusive collections that represent India’s finest craft-based designs, so that you can savor the delightful treasures at leisure, with us. Immerse yourself in the beauty of India. Shop for handmade Apparel, Jewelry, Home Furnishing, Home Decor & More.