Discover India’s Most Beautiful Crafts &
Their Unique Stories


Featured Article
  • Kantha Embroidery:    Upcycling Before It    Was A Trend  

    It is one of the most recognised forms of hand embroidery in India. Originating in the eastern states of West Bengal and Bihar, the roots of Kantha embroidery stretch back over 2,000 years. 

    It began as an act of resourcefulness, where women in rural Bengal would layer worn out sarees and dhotis and stitch them together to create warm, usable quilts for their households. Nothing was wasted. Every scrap of cloth was given a second life through needle and thread.

Latest Articles
  • Bandha Re-Interpreted: The Famed Ikat of Odisha

    Indian Ikat particularly from Odisha is admired for extraordinary illustration in resist technique. Nuapatna village in the cuttack district of Eastern Odisha is famous for…

  • Quick Tips on Preserving Traditional Sarees

    Her collection of sarees is probably the most prized possession in an Indian woman’s closet. From traveling extensively across the country to pick a traditional Kanjivaram from…

  • Sartorially Set: Pre-Winter Look

    There’s a chill in the air as we inch closer to a change in the weather, yet it’s not quite time for cozy cover-ups.  The…

  • Resplendent Legacy: The Beloved Patola of Gujarat

    “Padi patole bhat faatey pan phite nahin”, “The design laid down in the patola may wear out, but it shall never fade.” True to this…

About Jaypore

India wears her beauty in the colorful textiles, breathtaking ornaments & inspiring stories that come alive in the streets. There is magic in the hands that work the loom, in the eyes that pore over a needle, in the brushstrokes that paint life. And yet few things can sum it all up, can capture the essence in a box. At Jaypore, we have begun a fascinating journey, a humble attempt to bring India a little closer to the world. Dedicated to creating a unique interpretation of age-old crafts, we partner with artisanal communities, textile designers, independent artists (and the occasional maverick) to showcase a new, contemporary design language that comes from India and belongs everywhere on the globe. We believe in sharing stories & celebrating how each handmade products can come to represent something much bigger than itself. Travelling to the colorful corners of this fascinating country, we curate unique & exclusive collections that represent India’s finest craft-based designs, so that you can savor the delightful treasures at leisure, with us. Immerse yourself in the beauty of India. Shop for handmade Apparel, Jewelry, Home Furnishing, Home Decor & More.